Caroline Sullivan
Portfolio
Social Media Marketing
Nice to meet you!
My Name is Caroline
I'm a social media marketing pro with 4+ years of professional experience in developing brands' online presence. I specialize in creating content calendars, collecting and analyzing analytics, and capitalizing on engaging content. I stay on top of trends and platforms, and I'm dedicated to delivering results-driven strategies that align with brands' goals.
My Best Work
Tasked at running the day-to-day of the account, I consistently posted on Facebook, Instagram & Twitter driving fan engagement and interactions.
+68.5% Instagram Followers
since September 2021
+35%
Twitter Followers
since September 2021
University of Dayton Football
spanning throughout 2022 in-season (77 days):
8.87%
average post engagement rate
55K
reactions & likes
Dayton Flyers TikTok
+64.9%
new follwers
since July 2022
8.75% engagement rate
29K
reactions & likes
since July 2022
University of Dayton Baseball
A small look into the comprehensive content calendar that was designed to promote the UD Baseball game at the Dayton Dragon's Day Air Ballpark on Facebook, Instagram & Twitter.
The Results:
spanning from start of promotion to gameday (21 days)
+482 Followers
494K impressions
180
mentions on Twitter
28K reactions
7.15% average post engagement
My Skills!
Work With Me
LinkedIn
Phone
(630)632-5851
Caroline Sullivan
Thank You